Title:Lead Researcher
Client: Spect Work, The New Yorker
Duration: Feb 2021 - April 2021
Tools: Figma
Overview of the clents:
The project was done for course work at Fashion Institute of Technology
The new yorker has a older demgraphic and younger readership isn't reading there magazin.
How can we get younger readers to read the New Yorker? we give them a more userfreindly app experince.
I interviewed three people for this project here is a quote from each one
How do you pick where you get the news from?
I like the times cause its investive journalist, cause the breaking news. I get the daily briefing (email) then if I like the headlines I read the whole articles.Otherwise just free articles, and teacher groups where people post lot of whole articles.Otherwise just free articles, and teacher groups where people post lot of whole articles. Best friend husband will emails articles to me just to get a rise out of me, then I google headlines to see if they are real.
What kind of content do you read?
Read the news online, fanfiction, books, read both print and ebooks.
How do you pick where you get the news from?
I dont I just rely on others and my wife, mother, friends on facebook